Andrea Donovan Senior Living Advisors Celebrates 20 Years! Two Decades Strong – and Still Not Collecting Commissions from the Communities Where I Place Seniors
Anyone who has faced the herculean task of choosing the right senior living option knows the feelings all too well: stressed, confused, and overwhelmed. That is why someone might succumb to the temptation to use one of the well-publicized, “free” senior housing placement services, which match seniors to independent living, assisted living, memory care, and skilled nursing communities. What makes these organizations appealing is that they seek no fees from the families served.
These organizations’ efforts come at a price, however: the community wherein the senior is placed pays them a fee or commission that is linked to their housing costs. Some of the fees may be in the amount of as much as one or two month’s rent, a sum built into the organization’s bottom-line expense and borne by the residents and their families. This arrangement, a practice that dates back to the year 2000, raises questions about objectivity. If you were in the shoes of one of these “free” senior placement services, wouldn’t you perhaps be tempted to steer people to communities that offer more lucrative commissions, rather than those that pay a lower finder’s fee?
Chicago Senior Living Advisors Blog

